Advertising, recruiting and inducting a new marketing executive is in itself a significant drain on resources which might be directed elsewhere. Outsourcing email list your marketing function makes this someone else's problem. Access to efficient systems Marketing (legal services) should be the core competence of your chosen provider and consequently they will have developed their own systems and procedures to ensure that each task is undertaken as efficiently as possible.
Just as you have templates and precedents for certain contracts, we have templates for marketing plans, budgets, sales pipelines, event management plans, tenders, directory entries etc. We have quality control processes for press releases, publications and web content. We have systems for updating databases, client satisfaction reviews and event follow up.
There is no need to re-invent the wheel, when you can buy into a tried and tested system. We also keep up to date with developments in marketing tools and software, such as content management systems of web sites, cloud CRM systems and email marketing. Buying in external expertise means that you do not have to worry about selecting the right software as it will come as part of the service. Nor will you need to worry about supporting that technology.