DATA CAST is a marketing platform that can send scenario emails and LINE with content and timing that suits customers based on member information and purchase behavior data held by EC sites. By linking with DATA CAST, " DATA CAST for futureshop " can be used on EC sites built with futureshop and futureshop omni-channel .
Datacast_02 "DATA CAST for futureshop" can create customer segments from futureshop member data. By sending scenario emails and LINE Industry Email List communication to the customer segments created in this way, we promote repeat purchases and customer fanning. By using pre-prepared templates, you can easily start measures that match your goals and segments, such as for high-value customers and dormant customers.
Setting can be completed by answering wizard-style questions, and the UI is easy to use even for beginners, making it suitable for stores that are about to start CRM and MA. As an extended function, it is also possible to link with futureshop's recommendation engine function "futureRecommend2" and insert recommendation information into emails and LINE. A separate contract is required to use the recommendation function.